Analysers (Semrush, Ahrefs, Moz)
Superb at telling you what is wrong and what to target, from roughly £95 to £199 a month. They produce to-do lists, not results; someone still does the work.
AI SEO tools split into three kinds: tools that analyse (audits, rankings), tools that write (articles at volume), and services that do the whole job. Most disappointment comes from buying one kind while expecting another.
Superb at telling you what is wrong and what to target, from roughly £95 to £199 a month. They produce to-do lists, not results; someone still does the work.
Publish dozens of AI articles a month on your site, often automatically. Volume without review carries real risk: generic content at scale is exactly what Google’s spam policies now target.
Research, pages, posts and Google data in one service, written for your business specifically and published only after your yes. From £39 a month. We built it because the other two kinds kept failing the owners we know.
Run the free Dhucha audit: your search visibility, your Google listing, your rivals and the searches worth money in your trade. One minute, no sign-up.
Run my free auditThe analysers work if someone acts on them weekly. AI article factories can rank but risk Google’s scaled-content policies and your reputation, especially unreviewed. The reliable pattern for small businesses is specific content, real data and human approval.
Toolkits run £95 to £199 a month plus your hours. Article factories run around £100 a month. Dhucha, which does the work and asks for your approval, is £39 to £249 a month depending on how much you want off your plate.
Google’s own guidance targets scaled, low-value content, however it is made. Specific, useful, reviewed content is fine, which is why everything Dhucha writes is grounded in your real business and approved by you.